January 6th, 2012 | 
Author: Header Tag Optimization
Header tag
These are HTML H1 H2 H3 H4 etc. tags that format text this tags will act as headers and will show on the web page as big bold words depending on the tags used.
H1 tag being of the biggest size and as H2 to H4 in descending sizes of letters.
Header tag optimization
Header tag optimization states that the header tags are more than a quick way to format text. It is the next most important part beside the title tag so the keywords or key phrase must also be seen here.
If the title tags are to be considered as chapters if in comparison to a book header tags are sub chapters. They will segregate your web page with a more organizational structure and breaks up the content in a good way. Headers will therefore be words or group of words that will give an idea as to what you will be reading all about
With regards to its uses to format the webpage the H1 tag must be used to format the main sub headings with the H2 tag under it and finally the H3 under H2 tags for the less important ones.
Uses of header tags
Header tags when use properly will give a web page a positive factor in the search result ranking. Not only that but it also make the web pages aesthetically pleasing to view. Header tag optimization though advises that header tags contain keywords that are related to the web page document as they are indexed also by the search engine spiders.
Search engine spider do give a lot of emphasis on large bold texts since header tags do make your keywords appear large and in bold form in the web page the spiders assume that they are since they look like that these words or phrase are important enough to warrant such an appearance thus giving a good boost in search engine ranking. That is one of the reasons why header tag optimization must also be used. In this regard your web page will notonly be optimized for search engine they will be viewerfriendly as well because of the well organized presentation of your webpage.
About the writer: The article was written by Leia Mahalo a freelance SEO and SEM specialist working for itrepreneur.com. If you wish to contact Naomi please visit Internet Entrepreneur Blog.
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